Two Bits from Crain's
Two interesting theatre stories from Crain's New York Business -
1.) a look at how an increase in ticket sales for Off-Broadway shows is helping make up for the drop in donations;
And 2.) an article on Leonard Jacobs' new business model for his blog, The Clyde Fitch Report.
For #1, it's great to see a rise in ticket sales, especially for friendly companies like the Women's Project (our Managing Director Heather Cohn is a member of their Producer's Lab). It is, of course, also daunting that this increase is not enough to offset the loss in donations. Still, it's heartening to think that when times are tough, more people go to the theatre rather than less. (That puts us, if memory serves, in the good company of tobacco, alcohol, and pornography as recession friendly comforts.)
For #2, I hope this venture of Leonard's works!
Another business that picks up during recession: divorce attorneys. Maybe we should be targeting them for donations?
Good thinking! Divorce, drug abuse and Ensemble theatre...three great tastes that go great together.